Freelance Writer, Academic Editor, Facilitator and Management Consultant

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Hi, I am Douglas Robinson, freelance writer, academic editor, facilitator, management consultant, project manager, instructional designer, content creator, and digital publisher.

I write about finance, business, project management, leadership, self-improvement, learning and development, and science and technology.

My four decades of experience in commerce and industry includes twenty years as a business owner, international management consultant, facilitator, assessor and technical writer. This experience is invaluable to me as a freelance writer and instructional developer.

I add value through communicating effectively, transferring knowledge, developing critical skills, building competency, and implementing best practice.


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Understanding, Analysing and Interpreting Financial Statements

eBook in PDF format plus Excel workbook containing eleven worksheets with sample data
In stock
Product Details
Brand: Douglas Robinson

A Step-by-Step Guide for Entrepreneurs, Business Owners and Non-Financial Managers

  • eBook in PDF format, accompanied by an Excel workbook containing eleven spreadsheet files supporting the content of the book.
  • Overview of Financial accounting concepts.
  • Structured process for analyzing financial statements.
  • Overview of the three key financial statements; Balance Sheet, Income Statement and Cash-Flow Statement.
  • Detailed analysis of the Balance Sheet, line-by-line.
  • Format, content and structure of the Income statement
  • Detailed analysis of income statement line items.
  • Explanation of the difference between the Cost of Goods Sold in Manufacturing and Trading companies.
  • Understanding Gross Margin
  • Understanding and analyzing the Cash Flow Statement.
  • The basics of Ratio Analysis for analyzing the financial health of an organization, including solvency, liquidity and profitability.
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